Archive for the PR Week Category

Book Review: ‘View’ Presents Different Look at Israel

We view PR as a tactic for corporations, nonprofits, and other entities. But Harari argues that to- day’s most effective PR occurs on the world stage, in the form of a “Big Lie” that would make Joseph Goebbels proud – the global effort to de-legitimize Israel. “If […]

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Second Bush Term Holds Many Unknowns For DC PR Pros

With the President and Congress back in town, public affairs firms across DC hope to ride the financial gravy train Bush’s aggressive legislative agenda presents. His plans to revamp Social Security, overhaul the tax code, reform the legal system, promote energy independence, and other initiatives have firms […]

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Evaluating the White House’s Crisis PR Conundrum

You can’t help but marvel at White House efforts to stop the controversy over its mistaken claim, as the President declared in his State of the Union speech, that Iraq “sought significant quantities of uranium from Africa.” As a communications official from the Clinton Administration, which was […]

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Thought Leader: Public affairs pros will rejoice or reel after upcoming congressional elections

A mere one-seat change in the U.S. Senate would dramatically transform the world of public affairs in Washington. For the last year, divided government has blocked many major initiatives from passage. With Republicans running the House and Democrats enjoying a one-vote majority in the Senate, President Bush […]

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